Our three-part Lightning Experience series continues with things to consider before you push the switch button. In part-one, we shared four reasons why switching makes sense for growing businesses. Now that you are thinking about switching, there are things you need to consider before your push that button. Find Out if You’re Ready for Salesforce […]
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There’s a lot of excitement (and questions) around switching to Salesforce Lightning from Classic. Is switching to Lightning worth your time and resources? This is the first of three articles we’ve written as part of our Lightning Experience series to help you decide and prepare. Let’s get started with four reasons why switching to the […]
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Acquiring and keeping email subscribers is a top email marketing goal. It’s a good thing that Pardot can help! Leverage Pardot’s Email Preference Center so you can keep more subscribers. Read how! Ways Pardot’s Helps You Keep more Email Subscribers Keep Your Email Subscribers. The Email Preference Center allows your email subscribers to manage their […]
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You are a lot of different things. You may be a college graduate. You may be a parent. You may be single or married. You may own a home or rent an apartment. There are countless pieces of information that make up YOU—the list is long. And, in the data world, those descriptors are points […]
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The clothing I purchased online was beautiful. Unfortunately, I ordered the wrong size. I wanted to return the shirts, but there was no return label inside the package. (Hmmm?) Strike one. I waited on customer service hold for about 8 minutes and was told they could only mail me a return label. (What?) Strike two. […]
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Within Salesforce, the Masters Initiative is used to distinguish various Salesforce joint businesses in their achievements with Salesforce products, knowledge and customer success stories. We are pleased to announce that Ad Victoriam Solutions has recently received two new Salesforce Specializations within this Masters Initiative program: Opportunity/Pipeline Management Workflow and Approval Process What These Specializations Mean […]
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Internet technologies, especially concerning cloud marketing, change on a daily basis. Artificial intelligence (AI) applications are currently at the forefront of development. In 2016, Salesforce announced its latest artificial intelligence initiative, Einstein, at the Dreamforce conference. Einstein was certainly the main attraction, and it symbolized Salesforce’s drive toward growing its cloud technology. What is Salesforce Einstein […]
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In our previous article, we explored the general functional features improved by Salesforce’s latest release – which I like to call Lightning: The Definitive Edition. This latest Salesforce release offers a number of cool new and improved features that help grant us that increase in productivity we always crave. But new things are scary, right? Well the […]
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It has been a good summer. But now that winter is coming, it’s time to wake up, grab the hot cocoa and make the switch to Salesforce Lightning this Winter if you haven’t yet. Here’s why: Ever since the Winter ’16 release a year ago, many of Salesforce’s users (including myself) have been on the […]
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So you bought Pardot – now what? Pardot is a robust marketing automation tool that offers marketers all the customer tracking and communication bells and whistles of their dreams. Before implementing Pardot, read these five important points to keep in mind when first starting to use Pardot. 1. Who will be your Pardot Ninja? As […]
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