0.75x 1x 1.25x 1.5x 2x 0:00… An Insider’s View of Salesforce’s Account Engagement (Pardot) & Marketing Cloud Apple PodcastsSpotifyAmazon MusicGoogle PodcastsSoundCloudStitcherShare Leave a ReviewListen in a New WindowDownloadSubscribe on AndroidSubscribe via RSSPlayer Embed Salesforce Ben‘s Operations Director, Lucy Mazalon, knows a thing or two about Salesforce’s Account Engagement™ (a.k.a. Pardot) and Marketing Cloud™. We invited […]
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0.75x 1x 1.25x 1.5x 2x 0:00… Salesforce Ben’s Lucy Mazalon Talks Account Engagement (Pardot) vs. Marketing Cloud Apple PodcastsSpotifyAmazon MusicGoogle PodcastsSoundCloudStitcherShare Leave a ReviewListen in a New WindowDownloadSubscribe on AndroidSubscribe via RSSPlayer Embed Episode Notes/Resources: In this episode of Salesforce Simplified we’re talking with Salesforce Ben’s Operations Director, Lucy Mazalon, about the differences between Salesforce’s […]
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Salesforce Commerce Cloud™ is a powerful platform that enables businesses to create and deliver personalized and seamless online shopping experiences. With its powerful features and capabilities, Commerce Cloud has become a popular choice among businesses of all sizes. Let’s explore the many benefits of using Commerce Cloud for your online business. Increased Sales and Revenue […]
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For those who don’t know, AdVic’s extensive line of Accelerators are quick start tools that advance the implementation or enhancement of your Salesforce® platform to equip and empower your team, customers and your partners in just weeks, not months. With our uniquely crafted solutions, based on industry best practices and thousands of successfully completed projects, […]
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A pet supply retailer with numerous locations across the U.S. came to AdVic® with a major predicament that had actually been snowballing in recent years. Their eCommerce platform had become extremely challenging not only to maintain, but to enhance. As a result, their challenges were creating barriers hindering their growth in what has become an […]
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Many marketing teams using Salesforce Marketing Cloud™ create their email segments through the use of filters, which allow users to filter a specific data extension based on data values to identify the subscribers who meet the desired criteria. However, sometimes the data needed to create the segment does not live within a single data extension […]
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Not familiar with Salesforce Rebate Management? It was designed for organizations with complex sales channels and incentive programs. Rebate programs drive profitability and optimize channel sales – that is, when they work the way they are meant to work. And in the manufacturing industry, Rebate Management empowers companies to reduce manual processes, drive top-line growth […]
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What does every marketer want? Specific and actionable data to best connect with their target audience. Want to utilize Salesforce Marketing Cloud Intelligence, powered by Datorama, to find this data most efficiently? You’ve come to the right place. Datorama Reports are available in Marketing Cloud Pro, Corporate, and Enterprise editions. Out-of-the-box functionality Datorama Reports includes: […]
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In a nutshell, an Order Management System (OMS) – such as Salesforce Order Management™ (SOM) – is your central hub for handling all aspects of the order lifecycle, including order capture, fulfillment, shipping, payment processing, and service. And while an OMS itself hasn’t changed much throughout the years, what has changed are buyers’ expectations around […]
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Interactive Email offers many ways for recipients to interact directly with email content. Common examples include: tapping, swiping, count-down timers, gifs, embedded videos, or submitting information via interactive forms. As digital marketing evolves, finding ways to capture your customer’s attention and getting them to provide information is evermore important. Which is why Salesforce Marketing Cloud […]
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