Category: Salesforce

Meet Ike Wagh - Salesforce Content Creator - Ad Victoriam Salesforce Blog
Jun 26, 2023
Meet Salesforce Content Creator Ike Wagh

Ike Wagh is a unique independent Salesforce Content Creator who has been using his platform to share his passion for Salesforce® with the world across social media. Ike has over 13,000 followers on LinkedIn and over 3,000 subscribers to his YouTube channel. Ike was a recent guest on the AdVic “Salesforce Simplified” podcast and talked […]

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The Future of Product Information Management - Ad Victoriam Salesforce Blog
Jun 19, 2023
The Future of Product Information Management Inside Salesforce

For those who don’t know, Product Information Management (PIM) refers to the process of handling all the data, content, and other material that you need to market and sell products. PIM also ensures that quality data is created for internal use and multichannel distribution. PIM was the topic on a recent AdVic® “Salesforce Simplified” podcast. […]

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The Benefits of Using Salesforce Experience Cloud - Ad Victoriam Salesforce Blog
Jun 12, 2023
The Benefits of Using Salesforce Experience Cloud

Never heard of Salesforce Experience Cloud™? Well, it’s an all-in-one platform that enables businesses to engage with their customers, partners, and employees. It provides a single interface for all the stakeholders and allows them to access information, data, and resources in real-time. The platform is designed to improve the customer experience, increase productivity, and drive […]

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10 Best Marketing Practices B2B Companies Should Follow - Ad Victoriam Salesforce Blog
Jun 05, 2023
10 Best Marketing Practices B2B Companies Should Follow

B2B companies often have long sales cycles, complex decision-making processes, and multiple stakeholders. Therefore, it’s important for B2B companies to follow certain best practices to maximize their chances of success. Here are 10 best marketing practices that B2B companies should follow. 1. Define Your Ideal Customer Profile: B2B companies should have a clear understanding of […]

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8 Steps to a Successful Salesforce Implementation - Ad Victoriam Salesforce Blog
May 22, 2023
8 Steps to a Successful Salesforce Implementation

A Salesforce® implementation can be a complex and daunting process. Even if you’ve already implemented Salesforce before, starting a new implementation from scratch can present new challenges. To ensure that your implementation is successful, there are certain steps you need to follow. In this AdVic® Salesforce Blog, we’ll discuss eight important steps to follow when […]

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Highlights From the Salesforce Summer '23 Release - Ad Victoriam Salesforce Blog
May 15, 2023
Highlights from Salesforce’s Summer ‘23 Release

Salesforce understands that your business continues to innovate and evolve, as it should. To support your goals, they are once again releasing new features and upgrades to all of their clouds so you can more effectively and efficiently stay relative. Depending on your instance of Salesforce®, the first main release weekend for the Summer ’23 […]

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The Benefits of Using Salesforce Marketing Cloud - Ad Victoriam Salesforce Blog
May 08, 2023
The Benefits of Using Salesforce Marketing Cloud

What is Salesforce Marketing Cloud? It’s the email you received from a retailer that presented products they already know you personally have interest in. Or a text message alerting you that the item you viewed, but didn’t purchase is now on sale. Marketing Cloud can do this, and so much more.  In a nutshell, Marketing […]

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Why Businesses Should Embrace Using Chatbots - Ad Victoriam Salesforce Blog
May 01, 2023
Why Businesses Should Embrace Using Chatbots

As a consumer, you want your questions answered and your issues resolved quickly, so you can go about your day. Calling and emailing is often time consuming and can leave consumers feeling frustrated. A fast efficient customer service option? Chatbots. Chatbots are computer programs designed to simulate conversation with human users, typically over the internet.  […]

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How B2B Companies Provide a D2C Experience - Ad Victoriam Salesforce Blog
Apr 24, 2023
How B2B Companies Can Provide a D2C Experience

In today’s ever-changing digital age, customers are more empowered than ever before. They have access to a wealth of information and can make informed decisions about their purchases. This shift in consumer behavior has led to the rise of Direct-to-Consumer (D2C) companies that sell directly to consumers without involving any middlemen. While D2C companies have […]

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What to Know When Migrating Data to Salesforce From a Legacy System - Ad Victoriam Salesforce Blog
Apr 17, 2023
What to Know When Migrating Data to Salesforce From a Legacy System

It won’t surprise anyone to know that migrating data from a legacy system to a Salesforce® solution requires some careful planning and execution. And after you’ve chosen your Salesforce migration partner, there are a lot of things to take into consideration. Thus, the reason for us reaching out to Salesforce Lead Technical Architect Richard MacDonald […]

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