After successfully leading several large-scale projects to help medical technology company Outset Medical evolve key capabilities within Salesforce Service Cloud™, Ad Victoriam Solutions (AdVic®) was recently invited to participate in an RFP to help them migrate from another third-party marketing automation platform to Salesforce Marketing Cloud™. Regarding the process, Outset’s Senior Director, Information Technology Isaac […]
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In the hustle and bustle of the sales game, keeping one step ahead of the competition should be every business’ goal. These days, AI (Artificial Intelligence) and generative AI (GenAI) are the superheroes of modern business strategies. And they aren’t just some trendy terms; they are game-changers ready to shake things up and boost sales […]
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Generative AI and GPT are two of the most exciting new technologies in the world today. They have the potential to revolutionize many industries, including customer service. Generative AI is a type of artificial intelligence that can create new content, such as text, code, and music. GPT, or Generative Pre-trained Transformer, is a type of […]
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0.75x 1x 1.25x 1.5x 2x 0:00… Today’s Data, Digital and AI Challenges with Chris Hood Apple PodcastsSpotifyAmazon MusicGoogle PodcastsSoundCloudStitcherShare Leave a ReviewListen in a New WindowDownloadSubscribe on AndroidSubscribe via RSSPlayer Embed Episode Notes/Resources: On this episode of “Salesforce Simplified,” our topics will focus on current data, digital and AI challenges, and how to stay ahead […]
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No one questions that in today’s face-paced world, customer service plays a pivotal role in differentiating successful organizations from the rest. But if your organization struggles with executing customer service, is there a viable solution? There is… Meet Salesforce Service Cloud The Salesforce Service Cloud™ platform empowers organizations to deliver unparalleled customer experience. With its […]
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The importance of integrating digital technology into the sales process cannot be overstated. In today’s digital age, customers are increasingly using online channels to research products and services, and they expect to be able to interact with businesses in a digital way. In short, by integrating digital technology into the sales process, businesses can improve […]
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A Return Merchandise Authorization (RMA) is a process that businesses use to process returned products or inventory. The RMA process makes it easy to keep track of returns, inventory, and finances. Here is a possible RMA scenario: Sally is dissatisfied with a product and wants to return it for a refund, replacement, or repair. The […]
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Never heard of Salesforce Experience Cloud™? Well, it’s an all-in-one platform that enables businesses to engage with their customers, partners, and employees. It provides a single interface for all the stakeholders and allows them to access information, data, and resources in real-time. The platform is designed to improve the customer experience, increase productivity, and drive […]
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B2B companies often have long sales cycles, complex decision-making processes, and multiple stakeholders. Therefore, it’s important for B2B companies to follow certain best practices to maximize their chances of success. Here are 10 best marketing practices that B2B companies should follow. 1. Define Your Ideal Customer Profile: B2B companies should have a clear understanding of […]
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In today’s ever-changing digital age, customers are more empowered than ever before. They have access to a wealth of information and can make informed decisions about their purchases. This shift in consumer behavior has led to the rise of Direct-to-Consumer (D2C) companies that sell directly to consumers without involving any middlemen. While D2C companies have […]
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