As we begin to put 2021 in our rearview mirror and forge ahead with eyes wide open into 2022, we wanted to take this opportunity to share the Top 21 Salesforce Blogs AdVic published in 2021, ones that we got the most feedback from and ones you may have missed… Enjoy, and Happy New Year from all of us at Ad Victoriam Solutions!

1. As is the case with all Salesforce Releases, Ad Victoriam’s consultants have poured through every one of the new features and have highlighted the ones they are most excited about. Let’s take a look at this release’s Top 6 highlights.
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2. Any successful business knows that in order to find and solve problems, you have to start by looking at your data. With all of the technology out there – including Salesforce – the hard part isn’t getting access to the data you need – it’s analyzing and interpreting your data, and then understanding how your analysis will translate into solutions to your business problems.
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3. For this Salesforce Release, AdVic’s CPQ Practice Lead Aaron Chamblee poured through every one of the new features and we have highlighted the ones he is most excited about across Sales Cloud, Service Cloud, Field Service, and Development.
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4. New standards require distributors to progress or sink in the competitive retail industry. For modern retail distributors, victory is to defeat challenges by finding new ways to run businesses efficiently. It is essential for distributors to have software that allows their operations to grow and remain strong in the face of change.
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5. As your business expands and opportunities increase, you’re most likely seeking solutions that enable your business to grow. A common barrier to growth is the utilization of technology that fails to scale with emerging needs. Eliminating technology limitations accelerates progress – especially when it relates to servicing customers, everyone’s number one priority. 
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6. During a recent AdVic “Salesforce Simplified” podcast, Helbig Enterprises’ Diane Helbig spoke about retail sales, and on what has changed for retailers and shoppers, especially as a result of the pandemic, and how retailers are bidding for customer business via personalized journeys, and more. Here are some highlights from that discussion.
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7. Learn how an AdVic client partnered with our Manufacturing Consulting Team, who guided them toward the data and system solution that now delivers the rewards program experience they wanted (and needed) for their customers.
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8. In an effort to help you safeguard your Salesforce data, AdVic’s consultants – who work every day in the Salesforce ecosystem to help our clients secure their data – have compiled a list of seven things that users should be aware of within their Salesforce Org to ensure maximum data security.
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9. Salesforce continues to go to market with new products and features year after year. Our question for you is: How well are you taking advantage of them?
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10. To help get you ready for the Winter ‘22 Release, AdVic’s certified consultants have once again poured through the latest Salesforce innovations across Sales Cloud, Reporting, Experience Cloud, Field Service, and Service Cloud to bring you these six exciting new feature highlights.
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11. Andrew Deutsch was a recent guest on AdVic’s “Salesforce Simplified” podcast and talked about converting sales no’s into yes’ by analyzing important data he says may be “leaking” within your sales funnels. Then we dug into transforming sales teams into selling machines, and more. Here are some highlights from that conversation.
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12. During a recent AdVic “Salesforce Simplified” podcast, Paul Slack, Vende Digital founder and CEO, offered some B2B marketing tips across the topics of marketing strategies, sales and marketing, SEO, and social media. Here are a few highlights from that conversation.
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13. Salesforce and MuleSoft can create a powerful, real-time integrated experience in your Salesforce org. This article will explain what it means to have an integrated experience in your Salesforce org and how to acquire that experience with MuleSoft. In addition, we will cover some of the basic integration tools in Salesforce, a high-level overview of MuleSoft architecture and how these tools work together. 
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14. Are you looking to segment your data in Salesforce Marketing Cloud to reach that key audience? Do you find yourself needing to segment or apply filters on a regular basis to get the latest data before you send an email? Marketing Cloud provides a manual process to filter data Extensions or Lists, but there is also another option to automate your frequent segmentation by utilizing Automation Studio.
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15. In a recent AdVic “Salesforce Simplified” podcast, Diane Helbig, Chief Improvement Catalyzer at Helbig Enterprises, explained – among other things – the importance of sales teams engaging with prospects to gain accurate insight into their needs, along with the parallels that come with relationship development and business growth.
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16. Raise your hand if you’ve tried to tackle a Salesforce implementation in-house with little or no knowledge of how to do it and thus – unfortunately – failed to get what you need? Learn how without help from an experienced Salesforce partner, you could waste time and resources.
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17. Ad Victoriam Solutions and Fors Marsh Group, two certified B Corps, teamed up on a project to help facilitate further community engagement via the B Hive platform.
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18. AdVic released our Third Annual Impact Report in 2021, which included a list of lessons learned, milestones achieved, and goals unmet. Here are a few takeaways.
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19. AdVic and Goodwill of North Georgia partnered to provide a unique training program for residents of Athens-Clarke County, GA. The 12-week program taught participants the basics of Salesforce and prepared them for a career in the growing technology industry.
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20. Learn how implementing a digital transformation introduces exciting possibilities in business. From employee success and customer satisfaction, technology enhances experiences for all.
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21. In a 2021 AdVic “Salesforce Simplified” podcast, Ali Davachi, CEO of Realware, spoke  about the risks, rewards and wins of taking on a digital transformation. Here are some highlights from that episode.
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Need to reach AdVic to talk about any of the topics in our 2021 Salesforce Blogs? Hit us up here.

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The post The Top 21 Salesforce Blogs of 2021 appeared first on Ad Victoriam Solutions.

So, before we close the book on 2020, we thought we would revisit some of the Salesforce Blogs we published this year – ones that we got the most feedback from and ones you may have missed… Enjoy, and Happy New Year from all of us at Ad Victoriam Solutions!

The Best of the Best of 2020

Who’s ready to turn the page on 2020? We’re with you, so let’s talk 2021… Specifically, Salesforce Winter ’21 Release highlights.

To help get you ready for the Winter ’21 Release, Ad Victoriam’s certified consultants poured through the latest Salesforce innovations across mobile, industry solutions, content management, AI, and more to highlight seven of the standout new features.

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This year the COVID-19 virus disrupted life as we know it in a way unseen in over a generation. And these disruptions carried through into business. With an overwhelming desire to keep their employees and their families safe, most offices are shuttered and workers across the country are utilizing technology to work from home. Since, many teams were new to remote working environments Ad Victoriam provides some tips to effectively manage remote teams through this crisis and beyond.

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Ad Victoriam Solutions has had a large dedicated remote workforce spread across the U.S. since we began in 2014. We have tons of experience with making remote collaboration work for us and our Salesforce® clients. And as more and more companies enable their employees to work from home, communication that used to pass over cubicle walls or down the hallway isn’t as easily transferred. “Credit this account,” “add $10,000 to this project budget,” and other one-off changes and edits were how business got done. But the truth is, this isn’t how business should be done. Here’s why and how you should utilize Salesforce’s Chatter feature to communicate important changes.

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There were some great updates in Salesforce’s Spring ’20 Release and Ad Victoriam’s certified consultants poured through those innovations across mobile, industry solutions, content management, AI, and more to highlight six of the standout new features.

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Marketing Cloud is a very powerful Marketing Automation platform. Alone, it can do great things, but when you use Marketing Cloud Connect with Salesforce Sales Cloud or Service Cloud, you have just opened up a new range of automation options.

Marketing Cloud Connect gives marketers the ability to utilize the Standard and Custom Objects for Salesforce right within Marketing Cloud. Some of the top Use Cases for utilizing your Salesforce Data within Marketing Cloud are via the use of Journey Builder. Journey Builder within Marketing Cloud allows for amazing customization and automation of guided messaging and updates for the benefit of your target audiences.

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Not aware of Salesforce Maps? In a nutshell, using Salesforce Maps allows sales reps to make more money at their desks or in the field. They can free up more time to sell by decreasing time spent planning, driving, and tracking field activities. Utilizing Salesforce Maps (formerly MapAnything) turns the Salesforce experience interactive by displaying all of your Salesforce data on a map. Your teams can easily visualize all of your accounts, log calls, send emails, and create new events/tasks directly from the map.

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As they always do with every Salesforce Release, AdVic’s certified consultants dug through their Summer ’20 Release to showcase seven of the best standout features that encompassed improvements to Flows, Dynamic Forms, and more.

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As businesses grow, it is anticipated that the number of remote employees will continue to grow as well. So, whether your sales team has worked remotely before or not, it is still important to ensure they are being productive. Gone are the days of sitting in cubicles and being watched over after making call after call.

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The term “digital transformation” became more than just a buzz phrase. It’s the single biggest reason why business stakeholders need to end their nightmares with their disparate systems and implement a unified Customer Relationship Management (CRM) tool to even have a chance at meeting their business goals.

From having the ability to unlock and analyze data to delivering better-connected experiences to their employees – who in turn can offer more personalized experiences for their customers – stakeholders who implement a unified CRM are making the decision to end their company’s struggles with data across teams and systems.

But how do you – as a dedicated and concerned employee – get buy-in to implement a CRM from all of your company’s stakeholders? Well, here are some thoughts on that…

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Whether you’re new to MuleSoft® or a long-time customer, in May they delivered a packed agenda of inspiring and educational content for its MuleSoft Digital CONNECT conference. From learning how others in IT are leading through change, hearing insights from CIOs, architects, and developers across industries, and learning the latest on new product releases and upcoming innovation, there was something for everybody.

And in case you missed the sessions, the Ad Victoriam team captured some of the highlights and we’re thrilled to present them to you in our Part 1 “Read More” link below. You can read Part 2 here.

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Interested in Digital Transformation?

Ad Victoriam and University of Georgia – Terry College of Business invite you to join us for a five-week online Digital Transformation Symposium program beginning Feb. 9, 2021. The program discusses the framework for planning a digital transformation for your business in an effort to influence change in an evolving global economy. For more information, register, and view the agenda, click here.

The post The Best AdVic Salesforce Blogs of 2020 appeared first on Ad Victoriam Solutions.