Are you planning your Salesforce® Dreamforce 2024 experience? Ad Victoriam Solutions (AdVic®) has a full lineup of parties and roundtables designed to enhance your journey. All events listed take place at The Grove, 690 Mission Street, just a 2-minute walk from The Moscone Center. Take a closer look at what’s happening and how you can register for our free events before they fill up…

Tuesday, September 17, 2024

Manufacturing Momentum: Start Your Dreamforce Journey Here
Time: 7:30 a.m.-9:00 a.m.
Details: Kick off your Dreamforce experience with us! Whether you’re just starting with Salesforce® or you’re already seeing some solid results, come hang out and let’s chat about how you can gain even more value from your investment. We’ll talk about ways to better align Salesforce with your specific business. And after you sit in on your Dreamforce sessions, circle back with any lingering questions—we’re here to help!
Register Here

Dreamforce Keynote Watch Party
Time: 9:30 a.m.-12 p.m.
Details: Don’t have a ticket to the main keynote address? Join AdVic for food and beverages, in a relaxed setting, to listen to Salesforce’s CEO Marc Benioff along with special guests share their newest innovations. Lunch will be served.
Register Here

Cheers & Chat: Customer Appreciation Celebration
Time: 4 p.m.-5 p.m.
Details: Join AdVic for a laid-back gathering at Dreamforce! We’re celebrating our amazing clients with a casual evening of great company, delicious refreshments, and opportunities to mingle. Come unwind and connect with fellow attendees. (AdVic Customers Only)
Register Here

Wednesday, September 18, 2024

Rise & Shine Community Breakfast
Time: 7:30 a.m.-8:30 a.m.
Details: Start your day on a high note with our Rise and Shine Community Breakfast! Join us for a morning filled with energizing coffee, and a delicious breakfast spread while mingling with industry innovators. Join us to engage in insightful conversations, gather fresh ideas, and build valuable connections in a welcoming and relaxed atmosphere.
Register Here

Breakfast Bytes: Cybersecurity with Hackbusters
Time: 8:30 a.m.-10 a.m.
Details: Join us for a byte and stay for an engaging and critical discussion on cybersecurity. Over breakfast, we’ll delve into effective strategies for protecting your data, including system diversification, to prevent a single exploit from disrupting all of your operations. Enjoy a morning of practical, solution-oriented conversations and networking opportunities, all while savoring a delicious breakfast! While this session will apply to all industries, we will look at data protection in the healthcare world.
Register Here

Demystifying Salesforce AI
Time: 10:30 a.m.-11:30 a.m.
Details: Join us for an exclusive AI Roundtable, where industry experts will delve into the evolving landscape of Salesforce AI technology. We’ll explore practical strategies for implementing AI solutions today, offering insights on how to drive immediate impact in your organization. Additionally, we’ll discuss the long-term vision for AI in Salesforce, helping you prepare for the future of intelligent business. Don’t miss this opportunity to engage with thought leaders and gain actionable takeaways for your AI journey.
Register Here

Choosing Your Path: Roadmap Strategies for Manufacturers at Every Stage
Time: 12:30 p.m.-2:00 p.m.
Details: Join our luncheon to talk with our customers who have real-world experiences that align with where you are in your technology journey. They’ll share insights, applicable solutions, and practical advice tailored to your journey. Whether you’re just starting, looking to refine your approach, or aiming for advanced optimization, we’ll help equip you with knowing what the next best step is for your business.
Register Here

Raise Your Glass: The Pink Pre-Concert Happy Hour
Time: 4:00 p.m.-5:00 p.m.
Details: Get ready to rock and roll with Pink! Join us for a pre-concert happy hour at Dreamforce. Get ready to rock and roll with Pink! Join us for a pre-concert happy hour at Dreamforce. Enjoy complimentary food and beverages (including our Pink Signature Drink), and great company before heading to the show. Before you leave, grab a pair of sparkly Pink eyeglasses for the concert!
Register Here

As Dreamforce 2024 approaches, Ad Victoriam Solutions is thrilled to offer a vibrant array of events tailored to enhance your experience. From insightful roundtables to lively parties, there’s something for everyone at The Grove. Whether you’re eager to dive into deep discussions, network with industry leaders, or simply relax and enjoy the festivities, our events provide the perfect blend of professional growth and fun. Don’t miss out—join us for an unforgettable Dreamforce and make the most of your time in San Francisco! 

Keep checking back to AdVic’s Dreamforce 2024 website for any updates!

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The answer will not be the same for every attendee, but amidst all of that excitement, there was some Salesforce news that came out of Dreamforce that you may have missed, and AdVic has capsulized a few of the highlights for you – as per Salesforce – here.

Introducing Customer 360 Truth

Salesforce Customer 360 is one integrated CRM platform that brings companies and customers together. And now with Customer 360 Truth, companies can unify all of their data across all touch-points so they can build a source of truth about their customers. Customer 360 Truth connects customer data, authenticates identity, governs privacy, segments audiences, and personalizes experiences.

Customer 360 Truth’s featured capabilities include:

• Customer 360 Data Manager, which connects sales, service, marketing, and commerce customer data into a single global ID to deliver unified cross-channel experiences. With Data Manager, companies always have a complete, up-to-date, contextually relevant profile of every customer.
• Salesforce Identity for Customers — their authentication service — provides a consistent, secure customer login across a company’s digital properties.
• Salesforce Privacy and Data Governance provide customers and business users with the ability to manage privacy, consent, and preferences via one single application.
• Customer 360 Audiences enables companies to capture, unify, activate, and analyze customer data at scale.

Apple and Salesforce Collaborate on the Best Devices for Business

Salesforce’s Marc Benioff and Apple’s Tim Cook spoke extensively about their companies’ strategic partnership (originally announced at Dreamforce ’18) during their opening day Dreamforce Fireside Chat. This strategic partnership strikes again with two exciting flagship apps and the next-generation Salesforce Mobile SDK:

• The Salesforce Mobile App, powered by AI and reimagined for iOS, delivers a powerful new user experience enabled by Einstein, with advanced analytics and features exclusive to iOS, including Siri shortcuts and Face ID. Download the Salesforce Mobile App on iOS.
• Trailhead GO, the first-ever mobile app for Trailhead, exclusive to iOS and iPadOS, empowers learners to skill up anywhere and at any time with more than 700 modules covering in-demand business and tech skills. Download the new Trailhead GO app on iOS.
• The new Salesforce Mobile SDK, optimized for Swift and iOS 13, enables Salesforce developers to quickly build and deploy native Salesforce apps for iPhone and iPad. Get started with the Salesforce Mobile SDK for iOS (8.0 coming in January).

“Hey Einstein” — Salesforce Brings Voice to the Workplace

Salesforce brings powerful voice technology to CRM with Einstein Voice, giving millions of Salesforce users a customized, voice-activated interface for their apps. Here are some upcoming features:

• Einstein Voice Assistant and Einstein Voice Skills (beta Spring ’20): Salesforce is expanding the Einstein Voice portfolio by introducing Einstein Voice Skills, which allows every Salesforce admin to create custom versions of the Voice Assistant for every user, whether they’re a sales rep, sales manager, service agent, marketer, etc.
• Einstein Call Coaching (GA Winter ’20): Gain management-level visibility into your sales teams’ conversations through natural language processing that identifies keywords in sales calls so managers can quickly understand trends like a spike in competitor mentions, or best practices from the top performers.
• Service Cloud Voice (GA Summer ’20): With Service Cloud Voice, telephony will be natively integrated with Service Cloud, allowing Einstein to read keywords from call transcriptions in realtime and serve up the right knowledge articles and next-best actions for agents, reducing time spent on cases.

Salesforce and Amazon Web Services Expand Global Partnership

According to Salesforce, this announcement includes:

Faster, smarter customer service: Salesforce is introducing Service Cloud Voice, a new offering that seamlessly embeds Amazon Connect to provide contact center agents with a complete set of tools in their agent workspace to deliver enhanced customer service support. As part of its Service Cloud Voice offering, Salesforce will now offer Amazon Connect, a simple-to-use cloud contact center service from AWS that makes it easy for organizations to deliver better customer service.

• Empowering everyone to skill up for the future: AWS and Trailhead are partnering to address the growing technology skills gap. The first step in this partnership is bringing AWS Cloud Practitioner
• Essentials learning to Trailhead, with additional learning forthcoming.
• Einstein Voice Skills on Alexa: Salesforce is continuing its commitment to the Voice Interoperability Initiative by exploring ways to integrate Einstein Voice Skills with Amazon Alexa and other voice assistants and devices in the future.

Ad Victoriam’s certified Salesforce consultants are up-to-speed with all of these newly announced services and are ready to discuss how they can help your business starting today! Reach us right now, here.

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MuleSoft+Salesforce: Integrate to Transform Customer Experiences

Description:
Today, only 36 percent of organizations believe they provide a connected user experience across channels. The reason is the challenges they face in connecting disparate systems. Learn how MuleSoft® + Salesforce provides a more strategic approach to integration and enables a connected B2C experience across service, sales, marketing and more. Hear from Tyler Tanaka on how Pilot Flying J is building connected experiences with MuleSoft and Salesforce.

Speakers:
– Allegra Margolis, Senior Manager, Product Marketing – Salesforce Go To Market – Salesforce
– Tyler Tanaka, Sr. Director Marketing, Pilot Flying J

Unlock the Back Office with MuleSoft and Salesforce

Description:
To take full advantage of your CRM requires building integrations to connect to many back-office systems such as ERP. Join this demo-led session to learn how MuleSoft can help you integrate Salesforce faster and unlock the back office.

Speakers:
– Ryan Hollander, Salesforce
– Christine Ooley, Salesforce

A Practical Guide to Building a Successful API Strategy

Description:
To build API products and participate in the API economy, organizations must take a logical, methodological, and proven approach to the journey. Join this session to learn the four-stage API strategy blueprint that MuleSoft, in partnership with ProgrammableWeb, has developed to help organizations start their API program and win in the API economy.

Speaker:
– Matt McLarty, MuleSoft, a Salesforce Company

Accelerate eCommerce Innovation with MuleSoft and Commerce Cloud

Description:
Delivering a more unified, reliable, and connected commerce experience is more challenging than ever before, with an average eCommerce implementation requiring more than 10+ systems. In this session, discover how major corporations like Watchbox are accelerating their time to market and taking on the integration challenge using MuleSoft + Salesforce Commerce Cloud.

Speaker:
– Allegra Margolis, Senior Manager, Product Marketing – Salesforce Go To Market, Salesforce

“WINNING!” – Salesforce on Salesforce with Einstein Analytics

Description:
Twenty years ago, business leaders saw the power of data analysis and taught themselves Excel. That gave them a competitive advantage over their peers. With the dawn of easy to use Augmented Analytics tools like Einstein Analytics, if you aren’t learning how to use them, someone else is going to beat you! Come see several examples of how a Salesforce Director and Analytics Specialist use analytics on a daily basis to transform the way their organization does business.

Speakers:
– Edward Frey, Senior Director, Salesforce
– Geoff Rothman, Enterprise Analytics & AI Solutions Engineer, Salesforce

That’s just a small taste of session topics at the upcoming Dreamforce 2019. You can search for all of the sessions by clicking here. And remember, Dreamforce has more than 2,700 sessions, which means there’s something for everyone, but a little preparation will go a long way.

The Ad Victoriam team will be at Dreamforce, too. If you would like to meet up to discuss your Salesforce technology needs, email us at CustomerService@AdVictoriamSolutions.com or schedule your meeting now.

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What to Wear/Bring

1. With over 2,700 Dreamforce sessions and workshops, exhibits, and just general running around, you’ll absolutely want to wear comfortable shoes as you take in as much as your time allows. But be sure to pack your dancing shoes, too, for all the fun nighttime festivities.
2. As for what to wear, remember that it may be warm outside, it’s cooler inside in the air conditioning, so bring an extra layer for inside, just in case. Oh, and it has been known to rain in the City by the Bay, so a small umbrella for your backpack could come in handy.
3. Best to pack light. You’re most likely going to need room to carry around all the cool swag you’ll acquire.
4. Speaking of packing light, if you need to bring a laptop, bring a small one, as you’ll do a lot of walking, plus having one with you gives you access to Salesforce and your favorite developer tools to try out some cool things you just learned. And, hey, you may even knock-out a few Trailhead modules, too!
5. Don’t forget you’ll need to power up – a lot! That means remember to pack all the power cords you need for recharging your arsenal of gadgets, including any portable power devices you have, too.

How to Plan Your Days

1. Sign up for your session early, but before you do, ask yourself what your top three goals to learn are and plan your agenda with those goals in mind. And most of all, do not overbook yourself (see No. 2).
2. Pace yourself! Do not try to do it all, you’ll wear yourself out, and quickly! Pick 1-2 sessions a day (ones you REALLY will benefit from), and spend your time in between time networking
3. Don’t forget to leave gaps in your Dreamforce schedule. Doing that will give you enough time to get to your next session. You may need to refuel with a quick snack on your way to that next session or meeting.

How to Network

1. Have fun. Don’t be afraid to approach people with a question or comment.
2. Remember that people attending the same Dreamforce sessions you are most likely to have the same interests you do, so start a conversation. Make a new Trailblazer friend or two and ask him or her before the session what they hope to get out of it.
3. Ask others what sessions they have already attended and what they have gotten out of them.
4. Remember this mantra: Learn. Share, Network.
5. A great place to practice all of the above networking tips you just learned will be the Dreamforce Expo.

The Road to Dreamforce

Lastly, an absolute must-do is making it a point to watch “The Road to Dreamforce.” This is your go-to live broadcast for everything Dreamforce-related. It airs Tuesdays at 11:00 a.m. PT. Each of the 11 episodes will provide a deep dive into topics including Dreamforce programs, top sessions to attend, newbie tips, and more.

However, probably the best piece of advice we can offer is to remember that Dreamforce is an amazing experience and with a little preparation, you can make it even more rewarding.

The Ad Victoriam team will be at Dreamforce, too, so if you would like to meet up, email us at CustomerService@AdVictoriamSolutions.com or schedule your meeting today.

Hope to see you there!

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